March Pulse Report Survey
Rate RETAIL trends in the month of March.
Topics
Down
•
•
Flat
•
•
Up
Retail -
NEW
boat units
Retail - NEW boat units, Down
Retail - NEW boat units, •
Retail - NEW boat units, •
Retail - NEW boat units, Flat
Retail - NEW boat units, •
Retail - NEW boat units, •
Retail - NEW boat units, Up
Retail -
USED
boat units
Retail - USED boat units, Down
Retail - USED boat units, •
Retail - USED boat units, •
Retail - USED boat units, Flat
Retail - USED boat units, •
Retail - USED boat units, •
Retail - USED boat units, Up
Retail - Equipment/parts/accessories
Retail - Equipment/parts/accessories, Down
Retail - Equipment/parts/accessories, •
Retail - Equipment/parts/accessories, •
Retail - Equipment/parts/accessories, Flat
Retail - Equipment/parts/accessories, •
Retail - Equipment/parts/accessories, •
Retail - Equipment/parts/accessories, Up
Rate your comfort level with INVENTORY for THIS TIME OF YEAR.
Topics
Too Low
•
•
Just Right
•
•
Too High
Inventory -
NEW
boat units
Inventory - NEW boat units, Too Low
Inventory - NEW boat units, •
Inventory - NEW boat units, •
Inventory - NEW boat units, Just Right
Inventory - NEW boat units, •
Inventory - NEW boat units, •
Inventory - NEW boat units, Too High
Inventory -
USED
boat units
Inventory - USED boat units, Too Low
Inventory - USED boat units, •
Inventory - USED boat units, •
Inventory - USED boat units, Just Right
Inventory - USED boat units, •
Inventory - USED boat units, •
Inventory - USED boat units, Too High
Inventory - Equipment/parts/accessories
Inventory - Equipment/parts/accessories, Too Low
Inventory - Equipment/parts/accessories, •
Inventory - Equipment/parts/accessories, •
Inventory - Equipment/parts/accessories, Just Right
Inventory - Equipment/parts/accessories, •
Inventory - Equipment/parts/accessories, •
Inventory - Equipment/parts/accessories, Too High
Service.
R
ate the level of activity in your
service department
compared to the
same month last year
(if your dealership services units)
.
Topics
Much lower
•
•
About the same
•
•
Much higher
Service activity
Service activity, Much lower
Service activity, •
Service activity, •
Service activity, About the same
Service activity, •
Service activity, •
Service activity, Much higher
Rate your SATISFACTION as a dealer based on:
Topics
Dissatisfied
•
•
Neutral
•
•
Satisfied
Current Conditions
Current Conditions, Dissatisfied
Current Conditions, •
Current Conditions, •
Current Conditions, Neutral
Current Conditions, •
Current Conditions, •
Current Conditions, Satisfied
3-5 Year Outlook
3-5 Year Outlook, Dissatisfied
3-5 Year Outlook, •
3-5 Year Outlook, •
3-5 Year Outlook, Neutral
3-5 Year Outlook, •
3-5 Year Outlook, •
3-5 Year Outlook, Satisfied
Rate the impact of these factors on DEMAND during the month of March.
Topics
Hurt Demand
•
•
No Impact
•
•
Helped Demand
Weather
Weather, Hurt Demand
Weather, •
Weather, •
Weather, No Impact
Weather, •
Weather, •
Weather, Helped Demand
Local Economy
Local Economy, Hurt Demand
Local Economy, •
Local Economy, •
Local Economy, No Impact
Local Economy, •
Local Economy, •
Local Economy, Helped Demand
New Products (or lack thereof)
New Products (or lack thereof), Hurt Demand
New Products (or lack thereof), •
New Products (or lack thereof), •
New Products (or lack thereof), No Impact
New Products (or lack thereof), •
New Products (or lack thereof), •
New Products (or lack thereof), Helped Demand
Trade-in Activity
Trade-in Activity, Hurt Demand
Trade-in Activity, •
Trade-in Activity, •
Trade-in Activity, No Impact
Trade-in Activity, •
Trade-in Activity, •
Trade-in Activity, Helped Demand
Promotions
Promotions, Hurt Demand
Promotions, •
Promotions, •
Promotions, No Impact
Promotions, •
Promotions, •
Promotions, Helped Demand
Access to Credit
Access to Credit, Hurt Demand
Access to Credit, •
Access to Credit, •
Access to Credit, No Impact
Access to Credit, •
Access to Credit, •
Access to Credit, Helped Demand
Government Action/Inaction
Government Action/Inaction, Hurt Demand
Government Action/Inaction, •
Government Action/Inaction, •
Government Action/Inaction, No Impact
Government Action/Inaction, •
Government Action/Inaction, •
Government Action/Inaction, Helped Demand
Product shortages.
What specific products or components areholding up sales the most?
Topics
No delays/shortages
Slight delays/shortages
Moderate delays/shortages
Significant delays/shortages
Massive delays/shortages
Not possible to get product
Outboard engines
Outboard engines, No delays/shortages
Outboard engines, Slight delays/shortages
Outboard engines, Moderate delays/shortages
Outboard engines, Significant delays/shortages
Outboard engines, Massive delays/shortages
Outboard engines, Not possible to get product
Electronics
Electronics, No delays/shortages
Electronics, Slight delays/shortages
Electronics, Moderate delays/shortages
Electronics, Significant delays/shortages
Electronics, Massive delays/shortages
Electronics, Not possible to get product
Accessories and add-ons
Accessories and add-ons, No delays/shortages
Accessories and add-ons, Slight delays/shortages
Accessories and add-ons, Moderate delays/shortages
Accessories and add-ons, Significant delays/shortages
Accessories and add-ons, Massive delays/shortages
Accessories and add-ons, Not possible to get product
Replacement or Aftermarket parts
Replacement or Aftermarket parts, No delays/shortages
Replacement or Aftermarket parts, Slight delays/shortages
Replacement or Aftermarket parts, Moderate delays/shortages
Replacement or Aftermarket parts, Significant delays/shortages
Replacement or Aftermarket parts, Massive delays/shortages
Replacement or Aftermarket parts, Not possible to get product
Pontoons
Pontoons, No delays/shortages
Pontoons, Slight delays/shortages
Pontoons, Moderate delays/shortages
Pontoons, Significant delays/shortages
Pontoons, Massive delays/shortages
Pontoons, Not possible to get product
Aluminum fish boats
Aluminum fish boats, No delays/shortages
Aluminum fish boats, Slight delays/shortages
Aluminum fish boats, Moderate delays/shortages
Aluminum fish boats, Significant delays/shortages
Aluminum fish boats, Massive delays/shortages
Aluminum fish boats, Not possible to get product
Ski/wake boats
Ski/wake boats, No delays/shortages
Ski/wake boats, Slight delays/shortages
Ski/wake boats, Moderate delays/shortages
Ski/wake boats, Significant delays/shortages
Ski/wake boats, Massive delays/shortages
Ski/wake boats, Not possible to get product
Fiberglass boats
Fiberglass boats, No delays/shortages
Fiberglass boats, Slight delays/shortages
Fiberglass boats, Moderate delays/shortages
Fiberglass boats, Significant delays/shortages
Fiberglass boats, Massive delays/shortages
Fiberglass boats, Not possible to get product
Product shortages.
Comment on h
ow is your dealership communicating withOEMs and suppliers about product shortages? What actions have you taken inattempt to address product shortage issues?
OPTIONAL COMMENTS: All comments will be treated as anonymous.
What's WORKING?
Comment on hot products, promotions, brands, marketing, staffing, etc. that are working.
What's NOT?
Comment on products, promotions, brands, marketing, staffing, etc. that are NOT working.
Anything else?
Open-ended anonymous forum to share your views on retail, inventory, credit, brands, manufacturers, regulations, tax policy, etc..
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