April Pulse Report Survey

Rate RETAIL trends in the month of April.

Topics	Down	•	•	Flat	•	•	Up
Retail - NEW boat units	Retail - NEW boat units, Down	Retail - NEW boat units, •	Retail - NEW boat units, •	Retail - NEW boat units, Flat	Retail - NEW boat units, •	Retail - NEW boat units, •	Retail - NEW boat units, Up
Retail - USED boat units	Retail - USED boat units, Down	Retail - USED boat units, •	Retail - USED boat units, •	Retail - USED boat units, Flat	Retail - USED boat units, •	Retail - USED boat units, •	Retail - USED boat units, Up
Retail - Equipment/parts/accessories	Retail - Equipment/parts/accessories, Down	Retail - Equipment/parts/accessories, •	Retail - Equipment/parts/accessories, •	Retail - Equipment/parts/accessories, Flat	Retail - Equipment/parts/accessories, •	Retail - Equipment/parts/accessories, •	Retail - Equipment/parts/accessories, Up

Rate your comfort level with INVENTORY for THIS TIME OF YEAR.

Topics	Too Low	•	•	Just Right	•	•	Too High
Inventory - NEW boat units	Inventory - NEW boat units, Too Low	Inventory - NEW boat units, •	Inventory - NEW boat units, •	Inventory - NEW boat units, Just Right	Inventory - NEW boat units, •	Inventory - NEW boat units, •	Inventory - NEW boat units, Too High
Inventory - USED boat units	Inventory - USED boat units, Too Low	Inventory - USED boat units, •	Inventory - USED boat units, •	Inventory - USED boat units, Just Right	Inventory - USED boat units, •	Inventory - USED boat units, •	Inventory - USED boat units, Too High
Inventory - Equipment/parts/accessories	Inventory - Equipment/parts/accessories, Too Low	Inventory - Equipment/parts/accessories, •	Inventory - Equipment/parts/accessories, •	Inventory - Equipment/parts/accessories, Just Right	Inventory - Equipment/parts/accessories, •	Inventory - Equipment/parts/accessories, •	Inventory - Equipment/parts/accessories, Too High

Rate your SATISFACTION as a dealer based on:

Topics	Dissatisfied	•	•	Neutral	•	•	Satisfied
Current Conditions	Current Conditions, Dissatisfied	Current Conditions, •	Current Conditions, •	Current Conditions, Neutral	Current Conditions, •	Current Conditions, •	Current Conditions, Satisfied
3-5 Year Outlook	3-5 Year Outlook, Dissatisfied	3-5 Year Outlook, •	3-5 Year Outlook, •	3-5 Year Outlook, Neutral	3-5 Year Outlook, •	3-5 Year Outlook, •	3-5 Year Outlook, Satisfied

Rate the impact of these factors on DEMAND during the month of April.

Topics	Hurt Demand	•	•	No Impact	•	•	Helped Demand
Weather	Weather, Hurt Demand	Weather, •	Weather, •	Weather, No Impact	Weather, •	Weather, •	Weather, Helped Demand
Local Economy	Local Economy, Hurt Demand	Local Economy, •	Local Economy, •	Local Economy, No Impact	Local Economy, •	Local Economy, •	Local Economy, Helped Demand
New Products (or lack thereof)	New Products (or lack thereof), Hurt Demand	New Products (or lack thereof), •	New Products (or lack thereof), •	New Products (or lack thereof), No Impact	New Products (or lack thereof), •	New Products (or lack thereof), •	New Products (or lack thereof), Helped Demand
Trade-in Activity	Trade-in Activity, Hurt Demand	Trade-in Activity, •	Trade-in Activity, •	Trade-in Activity, No Impact	Trade-in Activity, •	Trade-in Activity, •	Trade-in Activity, Helped Demand
Promotions	Promotions, Hurt Demand	Promotions, •	Promotions, •	Promotions, No Impact	Promotions, •	Promotions, •	Promotions, Helped Demand
Access to Credit	Access to Credit, Hurt Demand	Access to Credit, •	Access to Credit, •	Access to Credit, No Impact	Access to Credit, •	Access to Credit, •	Access to Credit, Helped Demand
Government Action/Inaction	Government Action/Inaction, Hurt Demand	Government Action/Inaction, •	Government Action/Inaction, •	Government Action/Inaction, No Impact	Government Action/Inaction, •	Government Action/Inaction, •	Government Action/Inaction, Helped Demand

We hope you are well in the middle of the challenges posed by the coronavirus. We've included a set of questions (typically longer than our usual surveys) to get a better understanding of how the pandemic is impacting your business. We appreciate any feedback you are willing to share.

Dealership operations. Which best describes the current status for each aspect of your dealership?

Descriptions	This aspect of our dealership is currently...				If closed: we currently plan to remain closed for another...
Topics	Closed	Open - Normal Hours	Open - Reduced Hours	Available Online Only	1-2 weeks	3-4 weeks	5-6 weeks	7-8 weeks	9-10 weeks	11+ weeks	Too soon to tell
Boat sales	Boat sales, Closed	Boat sales, Open - Normal Hours	Boat sales, Open - Reduced Hours	Boat sales, Available Online Only	Boat sales, 1-2 weeks	Boat sales, 3-4 weeks	Boat sales, 5-6 weeks	Boat sales, 7-8 weeks	Boat sales, 9-10 weeks	Boat sales, 11+ weeks	Boat sales, Too soon to tell
PG&A sales	PG&A sales, Closed	PG&A sales, Open - Normal Hours	PG&A sales, Open - Reduced Hours	PG&A sales, Available Online Only	PG&A sales, 1-2 weeks	PG&A sales, 3-4 weeks	PG&A sales, 5-6 weeks	PG&A sales, 7-8 weeks	PG&A sales, 9-10 weeks	PG&A sales, 11+ weeks	PG&A sales, Too soon to tell
Service/repair	Service/repair, Closed	Service/repair, Open - Normal Hours	Service/repair, Open - Reduced Hours	Service/repair, Available Online Only	Service/repair, 1-2 weeks	Service/repair, 3-4 weeks	Service/repair, 5-6 weeks	Service/repair, 7-8 weeks	Service/repair, 9-10 weeks	Service/repair, 11+ weeks	Service/repair, Too soon to tell

Comment - dealership operations. Comment on the status of your dealership operations.

Sales trends. If your operations have remained open, how did each aspect of your business trend in April vs. April last year?

Topics	N/A - we were closed	Down 81-100%	Down 61-80%	Down 41-60%	Down 21-40%	Down 11-20%	Down 10% or less	Flattish	Up 10% or less	Up more than 10%
Boat unit sales	Boat unit sales, N/A - we were closed	Boat unit sales, Down 81-100%	Boat unit sales, Down 61-80%	Boat unit sales, Down 41-60%	Boat unit sales, Down 21-40%	Boat unit sales, Down 11-20%	Boat unit sales, Down 10% or less	Boat unit sales, Flattish	Boat unit sales, Up 10% or less	Boat unit sales, Up more than 10%
PG&A sales	PG&A sales, N/A - we were closed	PG&A sales, Down 81-100%	PG&A sales, Down 61-80%	PG&A sales, Down 41-60%	PG&A sales, Down 21-40%	PG&A sales, Down 11-20%	PG&A sales, Down 10% or less	PG&A sales, Flattish	PG&A sales, Up 10% or less	PG&A sales, Up more than 10%
Service/repair	Service/repair, N/A - we were closed	Service/repair, Down 81-100%	Service/repair, Down 61-80%	Service/repair, Down 41-60%	Service/repair, Down 21-40%	Service/repair, Down 11-20%	Service/repair, Down 10% or less	Service/repair, Flattish	Service/repair, Up 10% or less	Service/repair, Up more than 10%

Comment - sales trends. Comment on the impact of COVID-19 on your sales trends, if your dealership has remained open.

Support for dealership. How do you rate the support from boat manufacturers, banks, and the government to help your dealership get through the crisis?

Topics	Not at all helpful	•	•	Helpful	•	•	Very helpful
Boat OEMs	Boat OEMs, Not at all helpful	Boat OEMs, •	Boat OEMs, •	Boat OEMs, Helpful	Boat OEMs, •	Boat OEMs, •	Boat OEMs, Very helpful
Banks	Banks, Not at all helpful	Banks, •	Banks, •	Banks, Helpful	Banks, •	Banks, •	Banks, Very helpful
Government	Government, Not at all helpful	Government, •	Government, •	Government, Helpful	Government, •	Government, •	Government, Very helpful

Comment - dealer support. Comment on the support available to your dealership.

CARES Act and PPP Loans. Have you utilized any provisions of the CARES Act?

CARES Act and PPP Loans. Have you applied for a PPP loan?

CARES Act and PPP Loans. Have your received funds from a PPP loan?

Comment - CARES Act and PPP loans. Comment on the CARES Act and PPP loans.

OPTIONAL COMMENTS: All comments will be treated as anonymous.

What's WORKING? Comment on hot products, promotions, brands, marketing, staffing, etc. that are working.

What's NOT? Comment on products, promotions, brands, marketing, staffing, etc. that are NOT working.

Anything else? Open-ended anonymous forum to share your views on retail, inventory, credit, brands, manufacturers, regulations, tax policy, etc..